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Next-Gen Ranger

#NextGenRanger

Hiding in Plain Sight

#NextGenRanger

Hiding in Plain Sight

7 October 2021 - Keep your eyes peeled – day or night – the next-generation Ford Ranger could be in a neighborhood near you.


As part of Ford’s ongoing global testing program, the new pickup is taking to the road to ensure it is just right for customers, and it’s dressed up for the occasion.

 

Find out more on how the Design Team created this trick of the eye by clicking here.

7 October 2021 - Keep your eyes peeled – day or night – the next-generation Ford Ranger could be in a neighborhood near you.


As part of Ford’s ongoing global testing program, the new pickup is taking to the road to ensure it is just right for customers, and it’s dressed up for the occasion.

 

Find out more on how the Design Team created this trick of the eye by clicking here.

 

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The designer of the Ranger’s unique Bronco R-inspired block-style camouflage, Lee Imrie, and his team used the science of optics to mask some of the pickup’s key visual secrets until it is unmasked later this year. And road users will be able to see this truck in action even at night thanks to its unique reflective patterns.

The designer of the Ranger’s unique Bronco R-inspired block-style camouflage, Lee Imrie, and his team used the science of optics to mask some of the pickup’s key visual secrets until it is unmasked later this year. And road users will be able to see this truck in action even at night thanks to its unique reflective patterns.

next-generation-ranger-hiding-in-plain-sight

While Ford is not trying to hide the fact that this is the #NextGenRanger thanks to the hashtag and QR code built into the pattern, it doesn’t want to fully reveal the final design just yet.

Stay on the lookout for more updates!

While Ford is not trying to hide the fact that this is the #NextGenRanger thanks to the hashtag and QR code built into the pattern, it doesn’t want to fully reveal the final design just yet.

Stay on the lookout for more updates!

Get Ready For The Next-Gen Ranger!

Be the first to hear the latest news about next-generation Ranger launch.

Be the first to hear the latest news about next-generation Ranger launch.