FIESTA AND EXPLORER DRIVE FORD PHILIPPINES' MAY SALES
Thu, Jun 7, 2012
FIESTA AND EXPLORER DRIVE FORD PHILIPPINES' MAY SALES
•Fiesta delivers its second-best monthly performance since launch
•The five-door Ford Fiesta retains its position as the best-selling hatchback in Philippines
•The all-new Explorer 3.5L Limited continues momentum with best sales month this year
MANILA, Philippines, 7 June 2012 –
Ford Philippines today reported overall May retail sales of 675 units, led by the continued popularity of the all-new Ford Fiesta and momentum of the all-new Ford Explorer.
The award-winning all-new Fiesta delivered another exceptional month with sales rising 34 percent from April to 356 units – representing its second-best monthly performance since being launched in the Philippines.
Additionally, the Fiesta retained its position as the best-selling five-door hatchback in the Philippines both for the month of May and year-to-date.
“The all-new Fiesta is continuing its extraordinary run as one of the clear leaders of the small car segment," said Randy Krieger, president, Ford Group Philippines. "Filipino customers know a good Fiesta when they see one, and this one delivers a best-in-class combination of design, safety, fuel efficiency and smart technologies that is unmatched in its segment."
The all-new Ford Explorer 3.5L continued to gain traction by delivering its strongest month of the year with sales that rose 15 percent from last month to 84 units. Sales of this class-leading SUV will be given another boost as deliveries of the all-new Ford Explorer 2.0L GTDi with EcoBoost will begin in July.
The pending arrival of three more One Ford vehicles in the Philippines will further drive Ford’s sales momentum through the second half of the year. This includes the class-defining all-new Ranger pickup truck, which Ford will begin delivering to customers in July.
Ford will kick-off pre-launch activities this month for both the all-new Ford Focus and iconic Ford Mustang sports car. Both the all-new Focus and Mustang will be launched in July, with customer deliveries beginning in September.
“We’re gearing up for a strong second half of the year, and are looking forward to driving even more excitement with the market launch of so many, new and segment-leading One Ford vehicles," added Krieger. “Expanding our showroom so rapidly with the consecutive launches of the all-new Ranger, all-new Focus, Mustang and Explorer 2.0L with EcoBoost is unprecedented in the Philippines.”
To help support this aggressive expansion of its vehicle lineup, Ford is continuing to expand its network of authorized dealers this year by adding 12 new dealers for a total of 35 locations across the country.
Editor’s notes: * All Ford sales figures are based on retail sales
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles in 200 markets across six continents. With about 244,000 employees and about 90 plants worldwide, the company’s core and affiliated automotive brands include Ford, Lincoln, Mercury, Volvo, Mazda, and until completion of their sale, Jaguar Land Rover. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.
